How to play Name The Thing!

About Name The Thing, from BoardGameGeek:

Have you ever said... ...that would be a GREAT name for a band? Have you ever put two words together from two shops next to each other to make a hilarious name or phrase? Well, Name The Thing might be the next party game for you to try! Take turns reading prompts, judging names, and thinking up names to vie for the best names for things! Can you be the wittiest of your friends and name all the things? -description from the publisher